• THE NEW SOUTH AFRICAN VIDEO MEASUREMENT CURRENCY

    On 1 January 2027, South Africa moves to a new industry currency for video audiences: Total Video Measurement (TVM).

    TVM test data will be available from end-October 2026, giving the industry time to prepare systems, planning processes and teams ahead of the January launch.

    Read the TVM Announcement Email
  • BRC TVM ESTABLISHMENT SURVEY WEBINAR

    03 September 2026 — The Broadcast Research Council of South Africa (BRC), in partnership with Ask Africa, launched the new TVM Establishment Survey.

    If you missed it or would like to get a refresher on all the exciting developments, you can watch the recording.

    Learn more
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THE NEW SOUTH AFRICAN VIDEO MEASUREMENT CURRENCY

On 1 January 2027, South Africa moves to a new industry currency for video audiences: Total Video Measurement (TVM). TVM test data will be available from end-October 2026, giving the industry time to prepare systems, planning processes and teams ahead of the January launch.

BRC TVM ESTABLISHMENT SURVEY WEBINAR RECORDING (SEPTEMBER 2026)

03 September 2026 — The Broadcast Research Council of South Africa (BRC), in partnership with Ask Africa, launched the new TVM Establishment Survey.

If you missed it or would like to get a refresher on all the exciting developments, you can watch the recording.

Already Subscribed?

We Need You to Opt-In Again!

We’ve updated our email platform. Please re-enter your email to ensure uninterrupted delivery of BRC insights.

 

Notification Alert:

The SEM license fee has fallen away. Use of the SEM algorithm and scorecard in various market research studies is granted to fellow industry bodies, media owners, marketing/advertising/research agencies and clients alike on the provision that they and their respective research suppliers sign the SEM License Agreement which may be downloaded at the following link.

THE BRC TVM ESTABLISHMENT SURVEY 2026 LAUNCH WEBINAR RECORDING

03 September 2026 — The Broadcast Research Council of South Africa (BRC), in partnership with Ask Africa, launched the new TVM Establishment Survey.

A recording of the webinar and a downloadable presentation are all available.

The BRC

The Broadcast Research Council of South Africa (BRC) is a non-profit industry body which operates as an independent entity. Our goal is to provide objective, transparent data, which caters to the audience measurement needs of the radio, television, marketing and advertising industries in South Africa.

The Broadcast Research Council of South Africa (BRC) was established in 2015.

We are also responsible for the reliable collection of contributions from media owners via a levy system, as well as the management of these funds.

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Office Number: 010 900 1280
Office Hours: 08:30 – 17:00

For general queries – office@brcsa.org.za
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For television related queries – tams@brcsa.org.za

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